He is also coordinator of the Design Thinking course at the NOVA Doctoral School, accompanying PhD students in disruptive innovation processes. He as a career of more than 15 years as Marketing Manager in the sectors of Healthcare, Media and Telecommunications. Guilherme is a certified trainer in Design Thinking and Change Management, having the opportunity of working on new approaches to innovation in reference companies in Portugal, Brazil and the United States in diverse organizational challenges using design thinking methods and empowering people through the use of co-creation and advanced simulators.