Bing co-founded and co-led ventures such as the global expansion and evolution of the YouTube Partner Program; the company’s flagship talent incubator; the launch of Watch Time (the guiding algorithm of the platform); and YouTube’s investment in major industry engagements like VidCon (largest online video convention), the DigiTour (largest digital star tour), and YouTube FanFest (largest fan festival). He began his YouTube tenure as the company’s first Creator Marketing Manager and remains a trusted confidant to hundreds of creative artists around the world.