She is interested in studying how emerging information technologies, such as enterprise social media and big data analytics, impact innovation and productivity in organizations. Specifically, her work follows three streams. In the first stream, she studies how enterprise social media and information derived from online platforms affect individuals’ work performance and long-term career trajectories. In her second stream of research, she examines the role of investment in IT, especially the newer wave of technology advances in data analytics and artificial intelligence, affect firm innovation, labor demand, and productivity. In her third stream, Lynn leverages fine-grained nanodata available through online digital traces to predict economic indicators such as real estate trends, labor trends and product adoption.