She moved into the Bitcoin market when it was fully new. Now working for Accenture on blockchain innovations, she has also made it her mission to encourage more females to move into the cryptocurrency investment market. According to Valiete, of the current ICO’s (initial coin offerings that are basically investment fundraising), about 13% are headed by females, and this represents good gender participation growth. She believes that these women will act as role models for the gender-mates, but that growth in female participation will still be rather slow.