After seven years of shooting top windsurfers around the world, Ugo decided to turn to portraits and then fashion photography in 2007. He collaborated with brands like Strelson, Orangina, Freeman T. Porter, Azzaro, Bestform, R867, Windsor and Joop; and has been published in Vogue Russia, Men’s Uno China, Harper's Bazaar, Esquire, GQ France, Madame FIGARO, Upstreet, Les Echos special edition and more. His working style can be compared to the one of a movie director as Ugo asks models to perform as if they were actors. Contemporary and hip but sensitive and subtle: Ugo’s photos is a mixture of his extensive sense of style and his talent to capture feeling and emotions.