Sanne Kistemaker is a designer at the Muzus design group in The Hague. Pieter Jan Stappers is a full professor and chair of Design Techniques, and the director of the ID-StudioLab at the Faculty of Industrial Design Engineering at Delft University of Technology, The Netherlands. Together, they have developed the contextmapping method. Pieter Jan’s perspective is positive; he believes that “open design promises to bridge the gap between designers and end-users, and where possible to reduce the industrial detour of centralized fabrication, distribution, sales and marketing.”