His research interests span Japanese animation, visual culture, media convergence, and the impact of media theory on the conception and practice of Japan’s creative industries. His forthcoming book, Anime’s Media Mix: Franchising Toys and Characters in Japan (University of Minnesota Press, 2012), looks at media convergence during the development of Japanese television animation in the 1960s and the material culture that accompanied it. His essays have been published in Mechademia, Japan Forum, Animation: An Interdisciplinary Journal, Journal of Visual Culture, and Theory, Culture & Society.