He studied Economics at Nuemberg University. He worked as Marketing Manager and Director of Public Relations for brands such as Brendel, Thierry Mugler, Christian Lacroix, Ray-Ban, Yohji Yamamoto, Jean Paul Gaultier, Matsuda, Joop!, Davidoff, Menrad, etc, as advertising director of Hugo Boss and Baldessarini. He became creative director of Heidemann communications. He became fashion director of the magazine Qvest. Rauh did a photoshoot with Lady Gaga for Billboard and Neo2 on July 26, 2009.