Her research interests focus on marginal and critical ways of playing and making games, including game fandom, serious games, diversity concerns and the design and research of animal play. Her work has been published in journals such as Television & New Media, Simulation & Gaming, Games and Culture, and Transformative Works and Cultures, and she is co-editor of Extending Experiences: Structure, Analysis and Design of Computer Game Player Experience (2008), with Olli Leino and Amyris Fernandez. She served as the first President of Chinese DiGRA, and currently as the Vice President of DiGRA. She started the Global Game Jam Hong Kong and organised it for the sixth year running in 2018. Her industry talks and keynotes include FDG, TEDxHong Kong and GDC.