She also supervises student research projects. She earned her Ph.D. in Marketing from Washington University in St. Louis. Prior to joining PLU, Dr. Zhang taught both undergraduates and MBAs, and supervised Ph.D. theses at University of Texas at Dallas and University of Iowa. Dr. Zhang is a quantitative modeler and her research areas include retailing, social networks and social influence, dynamic choice modeling, promotions and database marketing. Her research has been published in premier marketing journals such as Journal of Marketing Research, Journal of Retailing, International Journal of Research in Marketing and Review of Marketing Science.