His short film, "In Queso Fever: A Movie About Cheese Dip," debuted on the Arkansas Times website about one year ago and has racked up over 3,360 views on its Vimeo page (vimeo.com/6608438). It also turned up on a couple of national food blogs and played at the Little Rock Film Festival this year. Spurred on by the success of the film, Rogers organized the first ever World Cheese Dip Championship, which will be held Saturday, Oct. 9, at Dickey-Stephens Park in North Little Rock. All proceeds will go to Harmony Health Clinic, a free medical and dental clinic in Little Rock.