His first film, The Potter’s Field has been well received by audiences since its premiere in 2013 including sold out screenings, film festival appearances and national press – including coverage from NPR and CBS Nightly News. In 2012, Heavrin formed eALLEN Pictures, a commercial video company, which has created hundreds of videos for local and national brands including, Susan G. Komen, Bulleit Bourbon, 21c Museum Hotels, PSA Airlines, Diageo, Blue Grass Automotive and many more.