Before joining the team in Liechtenstein, he did his Ph.D. at the Braunschweig University of Technology—on “Personalization of E-Commerce Websites.” Markus was visiting researcher at several universities, including the City University of Hong Kong and the Queensland University of Technology. His research has been published in Journals including MIS Quarterly, Business & Information Systems Engineering, and European Journal of Operational Research, and has been featured in media outlets including The Wall Street Journal, Daily Mail and Handelsblatt (Academic CV [PDF]). Research