His research focuses on the cross-disciplinary intersection of information systems, computer science, business analytics, and information science, with an emphasis on the applications of data, text, and web mining in various business, education, and social domains. His research has resulted in over 120 publications in high-quality journals and conferences and has received more than 4,800 citations. He is the recipient of the HKU Outstanding Young Research Award (2014) and Knowledge Exchange Award (2013, 2016). He is the Program Co-chair of ICIS 2013 and the Founding Co-Chair of the PAISI Workshop series.