He holds an undergraduate degree in business administration (marketing), a graduate degree in business economics (strategic management and entrepreneurship), and a PhD in applied economic sciences (machine learning). His research focuses on machine learning with applications in customer analytics. He teaches data mining and customer analytics and was awarded the MSBA Faculty Excellence in Teaching Award in 2014 and 2016. His primary interest is building repeatable, automated data products. He is the Vice President / President Elect of the INFORMS Social Media Analytics Section.