She focuses on building strength and full-body functionality with training programs that include powerlifting, Olympic lifting, CrossFit, running, rowing, spinning, and yoga. With her passion for fitness and unique personal style, she has developed a strong social media following and inspired women all over the world to become their strongest selves. As a Nike Trainer, her hardcore workouts have reached hundreds of thousands of viewers. Alex works regularly with publications like Shape, Self, and Women's Health as a content contributor and model, and she was named as a top-five finalist in the 2016 Women's Health magazine Next Fitness Star search.