His academic career is based on fifteen years of international business and managerial experience in tourism and hospitality industry. He obtained his PhD at the Faculty of Organisational Studies in the field of Quality Management. His main areas of research interest are Food & Beverage management, Quality Management, and tourism entrepreneurship. He authored and co-authored several research papers published in renowned international scientific papers. Currently he holds the position of deputy head of Department of Tourism Management at Faculty of Tourism Studies.