He is a CEO of ItemsLab Inc. which established in May 2016. He was also a game developer at Amusement Cyanide in Montreal. He obtained a bachelor’s degree in applied mathematics from the University Sidi Mohamed Ben Abdellah in Morocco, and a master’s degree in modeling, simulation, and optimization from the University of Bretagne Sud in France. He has been a member of ACM Siggraph since 2006. He also a member of Montreal ACM Siggraph Chapter.