Until September 2007, he was editor of Time Inc.'s Business 2.0, which he joined in April 2002 after seven years at Time Magazine, where he served as technology editor and the editor of its spinoff technology supplement Time Digital (later called ON Magazine). After Business 2.0, Quittner served briefly as an executive editor at Fortune Magazine, working out of its San Francisco bureau, before rejoining Time in April 2008 as an editor-at-large. Since freelancing for Wired Magazine in the 1990s, Quittner remains on the forefront of technology innovation and emerging business models and will provide his insights into technology advances and resulting business opportunities for publishers.