George has published and presented in the areas of school counselor leadership, school counselors' use of data, group work, and privilege and advocacy. Most recently, George developed and is researching Ecological School Counseling, a new paradigm for envisioning school counseling practice. George has been on the Evidence-Based School Counseling Conference Advisory Council since 2012, and served as co-host for the conference in Athens, GA in 2016. Prior to becoming a school counselor educator, George was an elementary and middle school counselor in his hometown of New Orleans, LA.