Her research interests are in the analysis of complex network systems including online social networks with emphasis the spread of information, moods, and user influence. She received the best paper awards at ACM IMC 2007 for analyzing long-tail videos in YouTube and at ICWSM 2012 for studying social conventions in Twitter. Her research has been published in leading journals and conferences including PLoS One, Information Sciences, IJCAI, WWW, and ICWSM, and has been featured at the popular media outlets including the New York Times websites, Harvard Business Review’s research blog, the Washington Post, the New Scientist. Dr. Cha has worked at Facebook's Data Science Team as a Visiting Professor for a year. Alex FornitoMonash Institute of Cognitive and Clinical Neurosciences Presentation