He has taught Principles of Marketing, Marketing Research, Retail Management, and Direct Marketing at Stonehill since 2008. He went to a Jesuit college in Korea and worked at a bank as a foreign exchange dealer after graduation. He did his MBA degree in marketing at the University of Iowa in 1995 and did PhD in marketing at the same institution in 2002. His research interests include customer scoring and customer contact strategy in database marketing, customer relationship management, multichannel management, and pharmaceutical marketing. He is married with two boys. He likes to go to a gym every other day and do yoga on weekends.