Vainuku launched the clothing company Soulpro (MySoulPro.com) in late 2011 and has seen the response to the line go viral, with locals and NFL players sporting the brand. Vainuku sells his line almost exclusively at events around town, relying on buzz for promotion. And when he’s not promoting Soulpro at concerts or Pride and other events, Vainuku is working on a documentary about the intersection of Salt Lake City Polynesian culture and football.What was the genesis of Soulpro?