His research interests center around the area of services from a holistic standpoint, from the managerial strategy of services to the pricing of services to the implementation of socially responsible and sustainable services. He has career experience from working as a consultant in the Detroit Area in the automotive, banking, insurance, and public sector administrative industries. He holds a Ph.D. in Marketing from Michigan State University, a MBA in Marketing and Finance with a Graduate Concentration in Economic Development from Wayne State University, and a Bachelors Degree from Grand Valley State University.