He has been involved in interpreting culture on film and video since the 1970s. Jayasinhij Jhala has produced, directed, filmed, and edited over fifteen ethnographic films that illustrate the cultures of India and the United States while speaking to various issues in Visual Anthropology. He has also published numerous written texts, which have addressed issues about art and anthropology, nomadism, religious worship, indigenous interpretations of local culture, ethnographic filmmaking and its reception, photography, Hindu marriage, and Rajput ideology and politics.