His first major breakthrough was a series of magazine articles focusing on international travel. He went on to garner national fame for his food journalism. He has been featured on television, magazines, and has published his own books on the subject, as well as producing his own restaurant series. He used his knowledge and personal experience with Japanese gourmet food from across the country to assist Namco Limited in their food theme park business, supervising projects such as the “Sapporo Ramen Kyowakoku” in Hokkaido, and the “Tsugaru Ramen Kaido” in Aomori.