He’s a Swedish businessman who left a promising career as a top manager with a reputable international organization in order to follow his passion for the wine travel business and photography. His career as a photographer began just as one of many other activities that are involved in promoting the wine travel business. He never expected it to grow the way it did - it has grown to an extent that he currently has one of the world’s largest collections of wine photography. His photographs have appeared in top wine publications including Wine Companion, the Wine Spectator and the Decanter. Further to that, Karlsson and his wife have written about wine in BKWine Magazine, which is their own online publication. They are also regular contributors to a wine-related column in Forbes.