With degrees from the University of Arizona (PhD, Marketing), Brigham Young University (MBA), and Arizona State University (BA, Communication), Dr. Norman’s work in marketing alliances and entertainment consumption has been published in top marketing journals, including the Journal of Consumer Research and the Journal of Retailing. Dr. Norman also contributes research and content to Kotler and Armstrong’s Principles of Marketing and Armstrong and Kotler’s Marketing: An Introduction. His experience also extends to executive education courses for major corporations. Full Calendar CBPA News