She started working with television and film in the late 90′s. Since then, she has been working as producer, reporter and director for several television and documentary productions. In 2006 she graduated from the Stockholm Academy of Dramatic Arts, SADA, where she directed four short documentaries that all have been screened in Swedish national television and in festivals. In 2008, she directed the short documentary Bathing Micky that won the Jury Prize in the Official Selection in Cannes in 2010. Since the success of Bathing Micky, Frida has directed two additional short films, which have won her prizes worldwide.