Her research interests include business ethics, services marketing, quality of life, sports marketing and gender issues in marketing. Rhea Ingram is an Associate Professor of Marketing at the D. Abbott Turner College of Business, Columbus State University. Her research interests include ethics, networks, and instructional issues. Her research has appeared in the Journal of Business Research and several conference proceedings. Mary Conway Dato-on is an Associate Professor of Marketing at Northern Kentucky University. Her research interests include cross-cultural consumer behavior, international marketing, as well the inﬂuence of gender and ethics on marketing decision-making. Her research appears in the Journal of Managerial Issues, Journal of Psychology & Marketing, Journal of Business to Business Marketing and various AMA, SMA. and AMS conference proceedings.