Her research addresses news literacy, press practices and journalism ethics. With funding from the McCormick Foundation, Craft and two colleagues developed a measure of news literacy and conducted research demonstrating a relationship between news literacy and political participation and conspiracy theory endorsement. Her work has appeared in Journalism & Mass Communication Quarterly, Journal of Mass Media Ethics, Journalism: Theory, Practice & Criticism, International Journal of Public Opinion Research and Journalism Educator. With Charles Davis, she is author of the journalism textbook Principles of American Journalism, published by Routledge. Before earning a PhD at Stanford University, Craft worked as a newspaper journalist.