the sheet 50 makes contact with the front face of leaflet 40 or top surface of the front sheet 42 with the transversely extending portions 41 and 49 and with the margins 12 and 14 of the carrier web 10 fig6 illustrates the method of the present invention insofar as it relates to making the adhesive leaflet assembly 1 and the adhesive leaflet sub assemblies 30 a strip of unfolded leaflet stock 5 having a width in excess of the width of the carrier web 10 undergoes the two sided printing process described hereinabove the printed leaflet stock 6 then undergoes a two or three stage folding operation like the operation described above to produce a continuous four or eight sheet strip of printed and double or tri folded leaflet stock 7 the four sheet strip of double folded leaflet stock 7 is configured so that it includes the sheets 42 44 46 and 48 the folds 43 45 and 47 and the transversely extending portions 41 and 49 of the above described leaflets 40 the strip of double folded leaflet stock 7 is then fed to the carrier web strip 10 and as the back or bottom sheet of the leaflet stock makes contact with the front.