voice telephone call an sms mms xms message referred to herein as simply an sms message an e mail message a wap link or an http link contact address 408 specifies an address to which the user is to be directed upon actuation of contemporaneous link 404 if contact type 406 specifies a voice telephone call or an sms message contact address 408 specifies a telephone number to dial to establish a voice telephone call or to which to send the sms message respectively if contact type 406 specifies an e mail message contact address 408 specifies an e mail address to which to send the e mail message if contact type 406 specifies a wap or http link contact address 408 specifies a url to which to direct browsing logic 314 upon actuation of contemporaneous link 404 contact description 410 specifies the appearance of a prompt such as prompt 204 and label 206 by which the user is informed of the nature of contemporaneous link 404 and or how to actuate contemporaneous link 404 in the illustrative example of fig2 prompt 204 prompts the user by presenting the text u201c for a test drive near you press dial u201d in addition label 206 identifies soft button as u201c dial u201d thus the user is informed that by pressing soft button 208 while prompt 204 is displayed information about how to arrange a test drive of a new automobile will be presented offset range 412 specifies a beginning offset and an.