at least a one use password uniquely assigned to said user a third step of a registrant calling the telephone number provided in the email a fourth step of the service answering the registrant call and prompting the user to enter a password and a final step of the user entering a password received in a service email the service may also provide the registrant with means to access a web page and view reports quantifying linking activity associated with registrant 39 s registered number the registrant may also be provided with a means to log into a web page and directly modify a predetermined url associated with a registrant telephone number a parsing means may also be provided such that the format of the telephone number informational element may vary in format a means may be provided such that an international telephone number is used by a client searcher as the telephone number informational element a means may be provided such that if there is duplication between one or more international telephone numbers and a local number multiple website links are displayed to the searcher such that a client searcher could select a correct link the service may provide a checking means such that registered predesignated urls are periodically verified as valid active links and further means may be provided such that a registrant and as well the registrar of a registrant may be automatically notified by email and other means upon a predesignated ulr becoming.