allows holders of points in loyalty management programs to barter rewards with each other and to monetize the held points the preset invention can provide pointsholders with a trading platform that allows for the monetization of promotional currencies such as loyalty programs points from multiple loyalty programs one skilled in the art will appreciate that loyalty program points can be viewed as a virtual currency that can be exchanged for a number of products or services but cannot easily be converted to a real currency through use of a marketplace enabled by the present invention the virtual currency can be traded resulting in the monetization of the points also referred to in some specific loyalty programs as miles e g air miles u00ae in an environment employing the present invention a trading platform is provided to allow registered pointsholders to monetize their virtual currency pointsholders register with the trading platform and indicate the loyalty programs that they belong to the pointsholder can either provide the trading platform with an indication of the current points level in each program or an automated process can be used automated processes may require that the pointsholder provide the trading platform with login information to an electronic platform for each of the loyalty programs the trading platform then builds a catalogue based on the rewards that each pointsholder can obtain through the redemption of points through each loyalty program logically each pointsholder has a microcatalogue that is associated with his account containing the rewards that are available to the pointsholder in each of the at least one loyalty programs that the.