web may run in any direction but preferably runs upwardly from the roll toward the doctor to reduce u201c film split u201d droplets effect the present invention also reduces the fiber rise and arrange peel pattern on the coated web resulting in a smooth uniform coated paper application_number US 4181405 A description referring now to the drawings in greater detail there is illustrated therein the method or process and apparatus generally identified by the reference numeral 8 of the present invention the apparatus 8 is seen to comprise a film coater 10 including at least one roll 12 onto a roll surface 14 of which at least one coating applicator 16 applies a film of coating which is in turn transferred onto at least one side 18 of a moving paper web 20 as shown in fig1 a pair of rolls 12 are generally paired to form a nip 22 therebetween through which the web 20 moves at which point the film of coating on the two roll surfaces 14 is transferred onto the two sides 18 of the web 20 adjacent the rolls 12 the coated web is designated as 21 typically if the web 20 is moved through the nip 22 in a downward direction there are the inherent disadvantages to producing a smooth coated paper surface as is discussed above in the instant apparatus 8 it is desired to move the web 20.