13 it is to be understood that the paperboard blank of fig1 contains various types of ornamental decorations appropriate for the particular season for which it is to be merchandised display device panel 21 will bear various sales information of interest to the customer in closing the carton after it is filled with a product such as a bottle of liquor tuck flaps 19 and 20 are folded back against each other in close contact thus the tear crease line 23 is folded as well as crease lines 24 and 29 which define the other sides of the two tuck flaps as these two tuck flaps are folded against each other and pushed down into the interior of the carton 39 s open neck the carton becomes closed display device panel 21 is then fastened by means of tab 25 into slot 26 this assures that the display device does not become vulnerable to accidental tearing off a problem that exists for other types of display panels that stand outwardly from the general contour of the carton referring to fig4 display device 21 can readily be removed by the purchaser by simply temporarily opening the carton and detaching panel 21 and tuck flap 19 from tuck flap 20 the now broken tear line 23 has a ragged edge which is unattractive my design overcomes this undesirable feature by incorporating the tear line into the cover which tends to hide the ragged edge it is to be noted that in my carton as seen in fig5.