Influencer Marketing Infographic 2020
I couldn’t find an up-to-date infographic on influencer marketing, so I went ahead and created one with a bunch of stats and metrics. I hope you find it useful for your marketing mix consideration.

It’s one of the most effective marketing channels if executed right. It’s cost-effective since you can re-share it in almost any other channel and it delivers direct impact for your brand awareness and engagement.

If you break down social media engagement, it consists of four elements that build on each other:

Validation Sharing Asking & Answering Questions Exploring

So if the ultimate goal is to achieve sales, you first need to boost engagement, which in return turns users into brand advocates who not only purchase your product, but ideally convince others to buy as well — on your behalf.

So without further due, I’ll present you my infographic below. Please share your thoughts and let me know what’s missing.
['Meysam Moradpour']
['Influencers', 'Influencer Marketing Tips', 'Infographics', 'Influencer Marketing']