《商君书·壹言》
民众所以肯为国家拼死效力，那是因为君主在朝中设立荣誉名称和爵位，设置了明确的奖赏和惩罚的制度，民众不用靠空谈、请托私人门路便能为国家立功。
夫民之从事死制也，以上之设荣名、置赏罚之明也，不用辩说私门而功立矣。
The reason why the people are willing to fight to the death for the country is that the monarch has set up titles and ranks in the court and established a clear system of rewards and punishments, so that the people can serve the country without relying on empty talk or personal connections.