《韩非子·内储说下六微》
所以君主事先显露出行赏苗头，臣子就会予以兜售来作为自己的恩德；君主事先显露出行罚苗头，臣子就会予以兜售来作为自己的权威。
故君先见所赏，则臣鬻之以为德；君先见所罚，则臣鬻之以为威。
Therefore, the monarch shows the sign of reward first, the ministers will sell it to take it as their act of kindness; the monarch shows the sign of punishment first, the ministers will sell it to take it as their authority.