Increasing breastfeeding in WIC participants: cost of formula as a motivator.OBJECTIVE
 2) was completed in Rhode Island Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) offices.  Non-breastfeeding mothers were spending an extra $46 a month on average in their child's fourth month on formula beyond the formula supplied by WIC.  Future research should investigate how cost information could be used to support breastfeeding initiation and duration among WIC mothers.
WIC