Body: <p>Traditionally LEGO has been known as a kid's toy, but there is a growing community of AFOLs (Adult Fans Of LEGO).</p>
  
  <p><strong>How big share of LEGO's turnover is attributable to AFOLs?</strong> </p>
  
Comments.ContentLicense: CC BY-SA 3.0
Comments.CreationDate: 2016-09-07T15:54:17.160Z
Comments.Text: Turnover can mean quite a few things; do you mean how long a person is actively buying LEGO bricks?
Comments.UserDisplayName: Mark Stewart
Comments.ContentLicense: CC BY-SA 3.0
Comments.CreationDate: 2016-09-08T07:42:10.427Z
Comments.Text: @Mark Stewart: Revenue, money on the income statement.
Comments.UserDisplayName: Gruber
Comments.ContentLicense: CC BY-SA 3.0
Comments.CreationDate: 2016-09-08T14:03:24.467Z
Comments.Text: OK, pure accounting definition, not inventory.  I would look at the financial statements but since it is a private company, that would not be available.  I would then be forced to look at shelf space at stores to see how much space is dedicated to young age groups vs. older, and pure building sets (non-themed)
Comments.UserDisplayName: Mark Stewart
Comments.ContentLicense: CC BY-SA 3.0
Comments.CreationDate: 2016-12-29T12:44:41.973Z
Comments.Text: I'm voting to close this question as off-topic because this information is controlled by The LEGO Group and not something we have access to.
Comments.UserDisplayName: Ambo100
Tags: <lego-group><afol>
Title: Turnover share attributable to AFOLs
UserDisplayName: Gruber
ThreadText: # Turnover share attributable to AFOLs
  
  (Asked by: username_0 on 2016-09-04)
  
  Traditionally LEGO has been known as a kid's toy, but there is a growing community of AFOLs (Adult Fans Of LEGO).
  
  **How big share of LEGO's turnover is attributable to AFOLs?**
  
  **Tags:** lego-group, afol
  
  > **Comments:**
  > **username_1**: Turnover can mean quite a few things; do you mean how long a person is actively buying LEGO bricks?  
  > **username_0**: @username_1: Revenue, money on the income statement.  
  > **username_1**: OK, pure accounting definition, not inventory.  I would look at the financial statements but since it is a private company, that would not be available.  I would then be forced to look at shelf space at stores to see how much space is dedicated to young age groups vs. older, and pure building sets (non-themed)  
  > **username_2**: I'm voting to close this question as off-topic because this information is controlled by The LEGO Group and not something we have access to.  
  
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  ## 0 answers
  
  