2022 song by Pritam
"Kesariya" is a song by Indian singer-composer Pritam, featuring singer Arijit Singh. Written by Amitabh Bhattacharya and produced by Pritam, it was released as a single on July 17, 2022 via Sony Music India, and was featured on the of the 2022 Indian film "".
The song was also released in Telugu as "Kumkumala", in Tamil as "Theethiriyaai", in Kannada as "Kesariya Rangu" and 
in Malayalam as "Kunkumamaake". "Kesariya" peaked at #1 on Billboard India, and UK Asian charts. Song crossed over 500 million views on YouTube as of October 2023. In April 2024, the song surpassed 500 million streams on Spotify, marking the first Indian song to achieved this milestone.
Release.
On 10 April 2022, the first single of the film's soundtrack, titled "Kesariya" was unveiled. Three days later, a teaser of the song was released. "Kesariya" was released on 17 July 2022. Official lyrical video was released on 22 August 2022, through YouTube. Dance mix of the song, recorded by Shashwat Singh and Antara Mitra was released on 1 October. Film version of the song was released on 9 December.
Music video.
The music video features Ranbir Kapoor and Alia Bhatt. It was choreographed by Ganesh Acharya. The music video was shot at Kashi Vishwanath Temple in Varanasi and in River Ganges.
Critical reception.
Bhavna Agarwal of "India Today" wrote "Ranbir Kapoor and Alia Bhatt present love ballad of the year". "Hindustan Times" wrote "Alia Bhatt promises to always stand by Ranbir Kapoor in their love anthem." "ABP News" wrote "the track showcases love-filled chemistry of Ranbir Kapoor and Alia Bhatt".
Plagiarism.
The tune and composition of the song were plagiarised from songs "Laree Chootee" and "Charkha".
Other versions.
The song was released in Telugu as "Kumkumala" with lyrics written by Chandrabose. The song was released in Tamil as "Theethiriyaai" with lyrics written by Madhan Karky. The song was released in Kannada as "Kesariya Rangu" with lyrics written by Yogaraj Bhat. The song was released in Malayalam as "Kunkumamaake" with lyrics written by Shabareesh Varma. Telugu, Tamil, Kannada and Malayalam versions of the song was sung by Sid Sriram alongside Sanjith Hegde and Hesham Abdul Wahab.
Impact.
The song received positive reception from audiences, praising the music. The hook step, performed by Kapoor and Bhatt, went viral on social media.
Credits and personnel.
Credits adapted from YouTube.
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References.
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