Portmanteau and one-time observance
Twosday is the name given to Tuesday, February 22, 2022, and an unofficial one-time secular observance held on that day, characterized as a fad. The name is a portmanteau of "two" and "Tuesday", deriving from the fact that the digits of the date form a numeral palindrome marked by exclusivity or prevalence of the digit 2—when written in different numerical date formats, such as: 22/02/2022, 22/2/22 and 2/22/22. It is also an ambigram. According to University of Portland professor Aziz Inan, the palindrome is one of the "ubiquitous palindromes", as it retains its defining characteristics globally, despite the differences in national date formats. In countries that apply the ISO 8601 international standard for the calendar, there is an additional congruence inasmuch as Tuesday is the second day of the week under this scheme.
Anticipation.
The attraction to the date is due to apophenia. Twosday was cited as an example of humans being conditioned under societal institutions to notice only some while ignoring other coincidences that surround them. Attraction to numerology was cited as a reason as well.
In 2016, the website 22-2-22.com was created to count down to the date. "Snopes" wrote about Twosday in 2018, in one of its articles debunking false rumors about special dates—the claim about Twosday was rated as "True", but the concept was questioned as follows: "2/22/2022 certainly features a number of 2s, but isn’t it fudging things to use the 22nd day of a year [sic] that includes a number other than two?"
Events.
The interest surrounding the date was noted as a social media phenomenon, with the hashtag #22222 receiving 58 million views on TikTok. Google marked the date with an Easter egg.
Twosday was marked by festivities in several cities:
In schools around the United States, children buried time capsules, and did other activities themed on the number two.
2:22 AM/PM births.
Babies being born at 2:22 AM or 2:22 PM on this date created some media interest, with multiple news outlets running stories about such occurrences; for example:
Other Twosdays.
The subsequent Twosday in the United States date notation (i.e. another 2/22/22 that falls on a Tuesday) is February 22, 2422. In a year that ends with 22 (which could be 2122, 2222, etc.), that is the first subsequent occurrence of February 22 being on a Tuesday, per the 400-year Gregorian calendar cycle.
In popular culture.
Late-night talk show hosts Stephen Colbert, Jimmy Kimmel, and Jimmy Fallon made references to Twosday in their programmes. "Jimmy Kimmel Live!" featured a Twosday-themed introductory sing-and-dance segment (calling the show "your second favorite show"), while Colbert conversed with a 2-shaped puppet.
References.
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