WWE's intra-brand draft
The 2007 World Wrestling Entertainment (WWE) draft, the fifth WWE Draft, took place at the Wachovia Arena in Wilkes-Barre, Pennsylvania, on June 11. The first half of the draft was televised live for three hours on World Wrestling Entertainment's program, "Raw" on USA Network. The second half of the draft, or the "supplemental draft", was conducted over WWE's website, WWE.com, for four hours on June 17, 2007, as draft picks were announced at twenty-minute intervals. There were twenty-three draft picks, with twenty-seven wrestlers drafted overall, between the promotion's three main brands: Raw, SmackDown!, and ECW. For the televised half of the draft, each brand's draft pick was determined by nine matches, one being a battle royal for two draft picks, where wrestlers from their respective brands wrestled to earn a draft pick. The supplemental draft, however, was conducted randomly, with each brand receiving random draft selections. Raw and SmackDown! received five random draft picks, while ECW received three random draft picks. The televised draft picks were randomly selected by a computer that was shown on the Raw titantron. Every WWE wrestler from Raw, SmackDown!, and ECW was eligible to be drafted.
Background.
The draft was announced by Shane McMahon on the May 28, 2007, episode of Raw from the Air Canada Centre in Toronto, Ontario, and was promoted as the "first ever tri-branded draft". Besides the promoted draft, the show was billed as "Mr. McMahon Appreciation Night", a tribute of appreciation to the WWE Chairman, Vince McMahon, who was blown up in his limousine later that night.
The draft lottery is a concept used by WWE to improve its weekly television ratings of "Raw", "SmackDown!" and "ECW"'. The WWE yet again used the concept in 2007, to improve its television ratings. The 2007 WWE draft was the first official draft lottery to take place in WWE since the 2005 WWE draft lottery.
Selections.
Televised draft.
Matches.
During the program, representatives from the Raw, ECW, and SmackDown! brands were involved in matches that determined which brand received a draft pick. Overall, there were 9 matches, of which 
SmackDown! got four, Raw got three and ECW got two.
Aftermath.
The 2007 draft lottery provided WWE's three brands with new wrestlers, allowing for new storylines and rivalries. Television ratings for WWE increased, as "Raw", "SmackDown!", and "ECW" became the most watched programs on their respective television networks in the summer of 2007. Four months after the draft, on October 16, 2007, it was announced that ECW and SmackDown! would have a talent exchange that would allow wrestlers from their respective brands to compete on either brand.
References.
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