Palmerbet is an Australian online gambling company founded in August 2013 by Andrew, Grant, Matthew, and Adrian Palmer in Sydney, Australia.
Palmerbet has all Australian horse racing, sports and entertainment markets, including Melbourne Cup, Queen Elizabeth Stakes, Australian Football League, National Rugby League, along with all major international events such as English Premier League, National Basketball Association, etc.
History.
In 2013, Andrew, Grant, Matthew, and Adrian Palmer established Palmer Bookmaking Pty Ltd, which was later rebranded as Palmerbet. In 2016, Palmerbet received the EGR Rising Star award. In 2020, Palmerbet secured a 3-year sponsorship deals with the NRL teams Newcastle Knights and Canberra Raiders.
The following year, in 2021, Palmerbet extended its sponsorship activities by supporting biggest Australian boxing events. In 2022 and 2023, Palmerbet ventured into sponsoring the PDC darts, their first Australian tour since the pandemic.
Activities.
Palmerbet primarily operates as an online gambling platform, providing betting odds, promotions, insights, and other betting products in Australia. The company's headquarters are located on Canterbury Park Racecourse in Sydney. Palmerbet operates within the regulations set by Australian regulatory authorities at the federal and state levels.