Canadian provincial election
The 1964 Saskatchewan general election was held on April 22, 1964, to elect members of the Legislative Assembly of Saskatchewan.
The Co-operative Commonwealth Federation (CCF) government of Premier Woodrow Lloyd was defeated by the Liberal Party, led by Ross Thatcher. The CCF had governed Saskatchewan since the 1944 election under the leadership (until December 1961) of Tommy Douglas.
By 1964 the provincial Social Credit Party had collapsed, nominating only two candidates. In another morale hit, the federal Social Credit Party endorsed the Liberals during the election. While the CCF held on to nearly all of their vote from the previous election and only trailed the Liberals by 0.1%, most of the shift in Social Credit support went to the Liberals and proved decisive in helping to push Thatcher to a majority government.
The Progressive Conservative Party also picked up some support at the expense of Social Credit but won only one seat in the legislature, that of leader Martin Pederson.
Election campaign.
Douglas' government was the first social democratic government in North America, and had introduced the medicare system in Canada. This led to a 23-day strike by the province's physicians. Universal public health care, however, was not an issue in the campaign. In fact, following its successful introduction, the opposition Liberals were for expanding Medicare even more. The only provincial party to advocate eliminating Medicare was the small Social Credit Party.
The Social Credit party nominated only two candidates in the election, and they were hurt by statements by the federal Social Credit party leader, Robert N. Thompson, supporting the Saskatchewan Liberals. The Socreds' leader, Martin Kelln, chose not to spend much time on the campaign, in part because of the recent death of his mother.
The Progressive Conservatives returned to the Legislative Assembly for the first time since 1934. They won only one seat despite winning almost 19% of the popular vote. The Tories promised to keep Medicare in place, but opposed the Liberals' plans to expand it. They argued that the Liberals were too radical, and that the CCF government was not doing enough to develop the province's natural resources.
The Liberals were able to capitalize on the collapse of Social Credit and were more effective than the Tories in drawing the "anti-socialist" (anti-CCF) vote. Yet the campaign was not marked by any major issues.
There was, however, considerable animosity between the Liberals and the CCF. The Liberals employed what were called "Madison Avenue campaign tactics" and spent a lot of money on campaign advertising, especially television advertising. They tried to characterize the election as being a choice between socialism and private enterprise-oriented reform. The Saskatchewan Liberals ran well to the right of the federal Liberals and claimed that the CCF government was stagnating. 
A warning sign came in the 1962 federal election. The federal CCF had merged with the Canadian Labour Congress to form the New Democratic Party, though the Saskatchewan branch kept the CCF name. Douglas resigned as premier and party leader to become the NDP's first leader, and was succeeded by then-Treasurer Woodrow Lloyd, a former teacher. However, the NDP was completely shut out in Saskatchewan, and Douglas lost by almost 10,000 votes in his bid for a Regina-area riding.
The CCF campaigned heavily on its 17-year record in government. Lloyd attacked the Liberal campaign, stating that they had resorted to "hucksterism, the kind of sales attempts that one usually associates with useless pills, second hand cars and body deodorants."
Lloyd faced several challenges: taxes in Saskatchewan were among the highest in Canada; spending on health care, welfare and education were high; and he lacked the popular support Douglas had enjoyed. However, Saskatchewan had the second highest per capita income in Canada and the lowest unemployment rate in Canada.
Electoral system.
In this election, Saskatchewan used a mixture of single-member districts, electing through First past the post, and multiple-member districts, electing through Plurality block voting.
Before the next election, Saskatchewan switched to consistent single-member districts.
Results.
Note: 1 One seat declared void.
Riding results.
Names in bold represent cabinet ministers and the Speaker. "Party leaders" are "italicized". The symbol " ** " indicates MLAs who are not running again.
Northwestern Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
Northeastern Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
West Central Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
Re-run of voided election.
! scope="col" colspan="2" style="width: 130px"|Party
! scope="col" style="width: 17em"|Candidate
! scope="col" style="width: 5em"|Votes
! scope="col" style="width: 3.5em"|%
! scope="col" style="width: 3.5em"| ;templatestyles src="Template:Tooltip/styles.css" / ;±%
!align="left" colspan=3|Total
!align="right"|10,207
!align="right"|100.00%
!align="right"|
East Central Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
Southwest Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
Southeast Saskatchewan.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
! scope="col" colspan="2" style="width: 130px"|Party
! scope="col" style="width: 17em"|Candidate
! scope="col" style="width: 5em"|Votes
! scope="col" style="width: 3.5em"|%
! scope="col" style="width: 3.5em"| ;templatestyles src="Template:Tooltip/styles.css" / ;±%
!align="left" colspan=3|Total
!align="right"|8,261
!align="right"|100.00%
!align="right"|
! scope="col" colspan="2" style="width: 130px"|Party
! scope="col" style="width: 17em"|Candidate
! scope="col" style="width: 5em"|Votes
! scope="col" style="width: 3.5em"|%
! scope="col" style="width: 3.5em"| ;templatestyles src="Template:Tooltip/styles.css" / ;±%
!align="left" colspan=3|Total
!align="right"|5,669
!align="right"|100.00%
!align="right"|
Moose Jaw and Saskatoon.
! scope="col" colspan="2" style="width: 130px"|Party
! scope="col" style="width: 17em"|Candidate
! scope="col" style="width: 5em"|Votes
! scope="col" style="width: 3.5em"|%
! scope="col" style="width: 3.5em"| ;templatestyles src="Template:Tooltip/styles.css" / ;±%
!align="left" colspan=3|Total
!align="right"|31,566
!align="right"|100.00%
!align="right"|
! scope="col" colspan="2" style="width: 130px"|Party
! scope="col" style="width: 17em"|Candidate
! scope="col" style="width: 5em"|Votes
! scope="col" style="width: 3.5em"|%
! scope="col" style="width: 3.5em"| ;templatestyles src="Template:Tooltip/styles.css" / ;±%
!align="left" colspan=3|Total
!align="right"|213,372
!align="right"|100.00%
!align="right"|
Regina.
! style="width: 16%" rowspan="2" | Electoral district
! colspan=8 | Candidates
! style="width: 13%" rowspan="2" colspan="2" | Incumbent
! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" !! colspan="2" style="width:1%; border-right:none;" style="background:#DCDCDC; width:%"| Other
Jacob W. Erb8,060
Walt Smishek8,395
George J. Tkach2,343
Betty Sear6,981
Marjorie Cooper8,413
References.
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