I mean most of marketing was looking at people's actions and trying to figure out what to do, but what we were doing was we were trying to look at people's underlying values so that we could predict what is their lifestyle,
بلکه به دنبال مشوق‌های بنیادین باشند اکثر بازاریابی به عملکرد مردم توجه می‌کند و سعی می‌کند تشخیص دهدکه چه باید کرد