According to Article 5, ‘Member States shall ensure […] that broadcasters reserve at least 10 % of their transmission time […], or alternately, […], at least 10 % of their programming budget, for European works created by producers who are independent of broadcasters.’Furthermore, according to recital 45 to Directive 97/36/EC of the European Parliament and of the Council of 30 June 1997 amending Council Directive 89/552/EEC on the coordination of certain provisions laid down by law, regulation or administrative action in Member States concerning the pursuit of television broadcasting activities, ‘the objective of supporting audiovisual production in Europe can be pursued within the Member State through the definition of a public interest mission for certain broadcasting organisations, […] including the obligation to contribute substantially to investment in European production’ ( OJ L 202, 30.7.1997, p. 60).
Vastavalt artiklile 5, “Liikmesriigid tagavad, (…) et ringhäälinguorganisatsioonid reserveerivad vähemalt 10 % oma saateajast (…), või (…), vähemalt 10 % oma programmide eelarvest ringhäälinguorganisatsioonidest sõltumatute tootjate loodud Euroopa päritoluga teostele.”Lisaks sellele, vastavalt nõukogu 30. juuni 1997. aasta direktiivi 97/36/EÜ, millega muudetakse nõukogu direktiivi 89/552/EMÜ, põhjendusele 45: “Euroopa audiovisuaalse toodangu toetamise eesmärki võib liikmesriikides saavutada määratledes teatavate ringhäälinguorganisatsioonide ülesanded, mis on kooskõlas avalike huvidega, sealhulgas kohustus oluliselt toetada investeeringuid Euroopa toodangusse” ( EÜT L 202, 30.7.1997, lk 60).