Similarly, transnational corporations are often targets of NGO campaigns to "name and shame" companies that pay low wages in poor countries. Such campaigns sometimes succeed because they can credibly threaten to damage the value of global brand names.
同样，跨国公司也因为在穷国付低工资而经常成为被NGO"点名并羞辱"的对象。这样的行动因为能有效地威胁到一些全球品牌的价值而时常获得成功。