You can reduce the burden to some extent by creating a community of your customers (and prospects) so that they can listen to one another. Take a site I just visited this morning, for Fitbit, a self-monitoring tool that lets you measure your physical motion, and by implication your exercise, calorie consumption, sleep time, and other factors.
而其中一个减轻工作量的方法，就是你可以为自己的客户（或潜在客户）创建一个社区圈子，这样他们就可以在里面相互倾听彼此的声音。以今晨我刚浏览过的一个网站为例，该网站销售一个叫 Fitbit 的自我监测小仪器，可以通过测量一个人的肌体活动状况，显示此人的锻炼情况，热量消耗，睡眠时间和其他一些身体特征。