Others might use services such as Intercom to gain insight into their users’ interests – from their preferences in music to their favorite hobbies – in order to offer more personalized service. Indeed, many online services now offer to link users with their Facebook friends or LinkedIn contacts, or recommend activities or restaurants based on past behavior or current location.
其他人可能使用Intercom这类服务来深入了解其用户的喜好——从喜欢听哪类音乐到个人嗜好——以便提供更为个性化的服务。事实上，许多在线服务如今都可以让用户连接其脸书好友或领英账号，或者根据用户的过往行为或目前位置推荐相关活动或餐厅。