Multi-national advertisers who covet the huge Saudi market were informed in no uncertain terms that they would lose hefty contracts if they advertised on Al Jazeera. Nevertheless, the station, whose owners have deep pockets, expanded to add a direct satellite broadcast, a children’s station, two sports stations, and soon an international, English-language station.
但是尽管广受欢迎，半岛电视台在财政上并未成功。沙特对该台及其卡塔尔拥有者的敌意造成了抵制。窥视巨大沙特市场的跨国广告商被明白无误地警告，如果它们在半岛电视台做广告，它们就会失去巨额的合同。但是，半岛电视台的老板资金雄厚，扩大到直接的卫星广播，儿童电视台，两个体育电视台，马上还有一个国际的英语电视台。