American universities delivered new curricula based on studies of consumption and consumerism. In the aftermath of the terrorist attacks of September 11, 2001, President George W. Bush advised Americans that they should not allow the trauma of the attacks to interfere with their ordinary shopping, and implied that buying had become a patriotic duty and virtue.
基于对消费和消费主义的研究，美国的大学传授新的课程。在2001年的9月11日的恐怖袭击之后，乔治·W·布什总统忠告美国人他们不应该让袭击带来的创伤干扰日常购物，暗示说买东西已经变成了一种爱国的责任和美德。美国成为了世界世界消费者的最后指望。