(“There’s no need to panic” would be a close second.) Experts agree that pandemics can be slowed, but not “contained.” Officials who promise – or imply – that they can keep this pandemic from their borders, or stop it once it has arrived, are setting themselves up for public outrage later.
6. 不要过度推销政府作为. 如果让我禁止官方声明中的某个用词，我会首选“一切尽在控制”。（“没有必要恐慌”紧随其后排在第二位。）专家认同可以控制疾病的传播速度，但不同意能“彻底遏制”。承诺或暗示能把传染病挡在国门之外或一旦传入将被立即消灭的官员今后将面对公众的怒火。