In front of their board, they rattle off exaggerated claims about where the company stands; some 80% of annual reports claim that their company is “the leader in the market.” Unfortunately, this kind of arrogance can lead to complacency and competitive failure.
许多高管团队过度自信于他们的公司的竞争优势。在董事会面前，他们滔滔不绝地夸大公司状况；80%左右的年报宣称公司是“市场领先者”。不幸的是，如此傲慢可能导致自鸣得意和竞争失败。