Companies must find ways to introduce new technologies and do business that are popular with their customers and retain their trust. (Indeed, in a world of human-robot interfaces, 3D printing, nanotechnology, and shale-gas extraction, any innovative company must ask itself this basic question.)
但信任问题不是单靠监管就能解决的。企业必须想方设法引进新技术、开展受客户欢迎的业务以保持他们的信任。（其实，在人机互动、3D打印、纳米技术和页岩气开采的世界里，任何创新企业都必须找到这个基本问题的答案。）