Company projects India’s middle-class consumer market will have hit 600 million people, twice the size of the current US population. That’s exciting news to retailers looking for new markets.
根据麦肯锡咨询公司的预测，印度的中产阶级人数将达到6亿，是当今美国人口的两倍。这对零售商来说应该是一个好消息。但印度另外10亿人该怎么办呢？为了满足新增用户的购买需求，到哪里去找那么多的资源呢？