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                                     C L I C K Z   T O D A Y

Wednesday, May 30 2001

The Internet's Leading Resource      http://www.clickz.com/
for Doing Business Online___________________________________


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-------------------------- T A B L E   O F   C O N T E N T S


<> Old Meets New: Direct Marketing Days Are Here Again
             by Debbie Weil
http://clickz.com/article/cz.3970.html


<> Things Are A-Changin' in the Search Engine World
             by Paul J. Bruemmer
http://clickz.com/article/cz.3973.html


<> You Can Get There From Here
             by Rob Graham
http://clickz.com/article/cz.3974.html


<> Contextual Marketing: The New Wireless Killer App?
             by Bruno Gralpois
http://clickz.com/article/cz.3912.html



------------------------------------------------------ T O C



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_______________________B 2 B   E M A I L   M A R K E T I N G
______________________________________sponsored by Responsys

_______________________________________d e b b i e   w e i l


Old Meets New: Direct Marketing Days Are Here Again

When it comes to email, a lot of direct marketers get it.
They're excited about it, they understand that it's just
another channel for one-to-one direct-response marketing,
and they're moving quickly to cash in on the higher
response rates and lower costs.

http://clickz.com/article/cz.3970.html




_________S E A R C H   E N G I N E   O P T I M I Z A T I O N
___________________________________p a u l   b r u e m m e r


Things Are A-Changin' in the Search Engine World

What does the search engine landscape look like now, and
what services should be included in a good search engine
positioning campaign? Starting this week, Paul will begin
exploring the many changes in the search engine world.

http://clickz.com/article/cz.3973.html



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__________________R I C H   &   S T R E A M I N G   M E D I
A

_________________________________________r o b   g r a h a m


You Can Get There From Here

The reality of the online marketing world is that there are
too few of us who know (or think we know) what is going on
and many more still trying to get up to speed on what rich
media marketing is and how it can benefit them. So here's a
quick rundown.

http://clickz.com/article/cz.3974.html




____i n t e r n a t i o n a l   e m a i l   m a r k e t i n
g

_________________________________b r u n o   g r a l p o i s


Contextual Marketing: The New Wireless Killer App?

Wireless technologies that combine the benefits of the
physical and virtual worlds and empower mobile users will
prevail. The future of wireless for media delivery is up
for grabs, and countless start-ups know it. Bruno discusses
one such company's product.

http://clickz.com/article/cz.3912.html















  _______________________________________________________
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Founded in 1997 and headquartered in Andover, MA, The
ClickZ Network (http://www.clickz.com/) is a compendium of
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jobs more effectively. The Network culls the experiences of
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