s completely not the same thing! These treats were actually like jerky-- tough and brittle. I give my dog soft treats because he doesn't chew the damn things, and he choked on these horrible things; I had to toss them out.<br /><br />Note that the ""Zuke's Jerky Naturals"" with the other packaging (http://www.amazon.com/Zukes-Jerky-Naturals-Beef/dp/B00008DFPY) have always been moist and soft, and I've never had a problem with those. I suspect that this batch was not new packaging, as I had thoug