Mezue ahịrịokwu na-esonụ: N'ịgbaso ntaneti na-akwadoghị, a tọhapụrụ vidio egwu na-eso ya na 20 Septemba 2012, ụbọchị anọ tupu ụbọchị a ga-ahapụ ya. Onye nduzi Vaughan Arnell, ihe nkiri ahụ, nke nwere isiokwu ememme ịma ụlọikwuu, ka ndị nkatọ nabatara nke ọma, bụ ndị toro ọdịdị ya na-enweghị nchekasị. Mgbe a tọhapụrụ ya, ọ mebiri ihe ndekọ Vevo maka inwe ọtụtụ echiche na oge elekere 24 na nde 8.24, na-eme ka ihe ndekọ mbụ nke Justin Bieber "Boyfriend" (nde 8.00) setịpụrụ. Bieber mechara weghachite ndekọ ahụ na vidiyo egwu ya maka "Beauty and a Beat" (10.6 nde). One Direction rụrụ "Live While We're Young" na mmemme telivishọn na n'oge njem egwu egwu abụọ ha: Take Me Home Tour (2013) na
Ebe anyị nọ Tour (2014). E gosipụtara egwu ahụ na mgbasa ozi telivishọn Pepsi maka United States ma rụọ ya na ihe omume nke "Glee". Abụ a bụ egwu mbụ dị na "Now 45".