Dee ihe ọzọ maka paragraf a - Vidio egwu a na-eso ya, nke John Urbano duziri, na-egosi otu ụzọ na-etinye oge n'ụsọ osimiri na Malibu, California. E bugara vidio egwu ahụ na YouTube na 19 August 2011 ma nwekwaa ihe karịrị 1.2 ijeri echiche kemgbe ọ malitere. Ihe nkiri ahụ nwetara ìgwè atọ MTV Video Music Awards na emume 2012. One Direction rụrụ abụ ahụ na ndụ na ihe ngosi telivishọn, na emume inye onyinye, na anọ niile nke nnukwu egwu egwu ha: Up All Night Tour (2011<unk>12), Take Me Home Tour
(2013), Where We Are Tour (2014) na On the Road Again Tour (2015), ebe onye otu bọọlụ Harry Styles rụrụ abụ ahụ na nke ya. Ndị na-ese ihe gụnyere Piano Guys ejirila "Ihe Na-eme Ka Ị Mara Mma".