Mezue ahịrịokwu na-esonụ: The Summertime Ball bụ obere ememme na London, nke a na-eme kwa Satọde mbụ/nke abụọ ma ọ bụ Sọnde nke ọnwa June site na ụlọ ọrụ redio Capital. Egwuregwu bọọlụ nke mbụ bụ n'Emirates Stadium n'afọ 2009, kemgbe ahụ, a na-eme ya n'Ebe Egwuregwu Wembley. A ga-eme bọọlụ oge ọkọchị nke afọ 2020 n'ọgbọ egwuregwu Tottenham Hotspur n'ihi na Wembley ga-akwado egwuregwu nke
UEFA Euros, mana ihe omume abụọ a mechara kagbuo n'ihi ọrịa COVID-19. Ọ bụ ụlọ ọrụ Capital na-akwalite ma na-agbasa ya. Enweela ndị nkwado ise dị iche iche kemgbe ihe omume mbụ ya. Site na 2012 ruo 2018, Vodafone UK bụ onye nkwado. Na 2009, Barclaycard kwadoro bọọlụ ahụ. Na 2010 ASOS.com kwadoro ihe omume ahụ, ebe Starbucks kwadoro ihe omume ahụ na 2011 na Apple Music kwadoro ihe omume ahụ na 2019.