 The editorial staff includes original editor-in-chief Jack O’Brien, Jason Pargin (under his pen name, David Wong), who was added as an associate editor later in 2006, and Oren Katzeff who became Cracked.com's General Manager in November 2007 after running business development for Yahoo Media Group.Cracked.com publishes 2–4 articles daily (2,000 – 3,000 words each), along with video content, short-form content, and contests.The feature articles are the most popular, usually pulling in around 1 million views in their first week.