 His techniques led to his being hired, in 1973, for his first job as program director, at country-formatted WEEP, a Pittsburgh daytime-only AM station, which was virtually at the bottom of the local radio ratings.At WEEP, he furthered his use of research for programming and became the first country radio program director to adopt the formatics, most notably short playlists, used in Top 40 Radio.Under Salmon’s guidance, WEEP became second rated only to KDKA in The Pittsburgh Total Survey Area.