 Although the strike was directed at the shopping centre in the interest of gaining more publicity and having more impact, the cleaning staff were actually not employees of the shopping centre.The cleaning of the shopping centre is contracted out, and the cleaning staff were actually striking against the shopping centre to put pressure on their employer, Allans Maintenance.Until July 2005, the Alex Dayton Seniors Activity Centre, co-founded by Ottawa Mayor Bob Chiarelli, was located near entrance three in the east side of the mall.