 Toward the end of the decade, the company also began making a name for itself as an emerging rock label, thanks to the success of Whitesnake (U.S. and Canada only), The Stone Roses, Guns N' Roses, Tesla, Sonic Youth and the comeback of 1970s-era rockers Aerosmith.This prompted Geffen to create a subsidiary label, DGC Records in 1990; which focused on more progressive rock and would later embrace the emergence of alternative rock—Nirvana being an example.Geffen also briefly distributed the first incarnation of Def American Recordings through Warner Bros. from 1988 to 1990.