 Bibles were the major item of trade in China, unlike India where educational books topped the lists, even if Oxford's lavishly produced and expensive Bible editions were not very competitive beside cheap American ones.In the 1920s, once the Indian Branch was up and running, it became the custom for staff members going out or returning to take a tour of East and South East Asia.Milford's nephew R. Christopher Bradby went out in 1928.