 In 1905, when applying for a pension, he wrote to J. R. Magrath, the then Vice Chancellor, that during the seven years when he had served as manager of the Bible Warehouse the sales of the London Business had averaged about £20,000 and the profits £1,887 per year.By 1905, under his management as Publisher, the sales had risen to upwards of £200,000 per year and the profits in that 29 years of service averaged £8,242 per year.Price, trying in his own way to modernize the Press against the resistance of its own historical inertia, had become overworked and by 1883 was so exhausted as to want to retire.