 The station, at first known by its application identification number, 910225KE, soon took the call letters KWYB.The station signed on September 27, 1996.In February 2001, CTN sold KWYB, along with KWYB-LP in Bozeman, KTMF in Missoula, KTMF-LP in Kalispell and KTGF in Great Falls, to Max Media of Montana.