 It is the coat of arms of the "Plazoll zu Assling", Lords of "Pfalzen" in the Middle Ages, who built the castle of "Sichelburg" ("sichel" in German means sickle).The emblem was adopted in 1967.According to the 2011 census, 96.25% of the population speak German, 2.36% Italian and 1.39% Ladin as first language.