 Cadillac Fairview still use the "fashion centre" branding to this day, but not on Place Montreal Trust as it no longer owns the mall.Ivanhoe Inc assumed the management of the shopping mall in August 1995, while Cadillac Fairview continued to manage the office building.On July 7, 1999, Ivanhoe acquired 100% of Place Montreal Trust as part of a $20 million package intended to position Place Montreal Trust a major player in the Downtown Montreal revitalization plan.