 Under ownership of Alpha Media, studios are located in southwest Amarillo (in the same building as sister stations KGNC-AM-FM), and its transmitter is north of the city in unincorporated Potter County.Prior to its existence as a classic hits station, KXGL was a Spanish language format station called, "La Picosita" with the call sign KPQZ.The station was purchased by Feuer/McCord Communications Inc. for US$3 million in 2002.