 He learned to use the power of the photograph and the news release and used it to his advantage against the slower moving state agencies.Among the most notable of Apperson's organizations was Forest Preserve Association of New York State, which he organized in 1934.Organized in 1936 was the New York state Trails Conference, Inc, and in 1944, Apperson created the Lake George Protective Association, Inc.

Apperson was a charter member of the Adirondack Mountain Club and served for many years on its Conservation Committee, the Wilderness Society of America, and the American Skate Sailing Association.