 Several major auto-producing companies were drawn to Saint Petersburg or its vicinity, including Toyota, General Motors, Nissan, Hyundai Motor, Suzuki, Magna International, Scania and MAN SE (all having plants in Shushary industrial zone), thus turning the city into an important center of automotive industry in Russia, specializing on foreign brands.The city administration launched a number of programs aimed to increase the number of tourist arrivals (such as advertisement campaigns abroad) and to improve the tourist infrastructure in the city, including the construction of new hotels.Between 2003–2010 the number of tourists in Saint Petersburg doubled and reached 5.2 million, which placed the city among the top 5 tourist centers in Europe.