 Ajay Chowdhury from United News & Media took over as CEO of LineOne and together with a new team including Mary Turner from AOL and Andy Harwood built LineOne into one of the largest ISP's and most trafficked portals in the UK.Chowdhury left in 2000 to set up NBC Internet Europe and Mary Turner was appointed the General Manager of LineOne.LineOne was then put up for sale after it became obvious that everyone involved was not going to make the hundreds of millions of pounds that LineOne was originally valued at in the middle of the dot-com bubble and it was bought by Italian telecommunications giant Tiscali on 26 April 2001 for GBP £62,000,000 (EUR €100,000,000).