 On August 23, 1996, WJZZ shifted its format to Mainstream Urban and took the WCHB-FM calls and the slogan "105.9 The Beat," in an attempt to go after longtime urban leader WJLB.Radio One acquired WCHB-AM/FM in July 1998, and the following month, WCHB-FM became WDTJ, "105.9 Jamz.