 According to it, PRÓ-VIDA aimed exclusively at profits, the contents of its courses were pseudo-scientific and the criteria for evaluating participants were not very clear.PRÓ-VIDA began in 1978, in the district of Moema, in São Paulo city, when Dr. Celso created Pró-Mente, where he himself gave courses about mental development and training.In the following year, PRÓ-VIDA Integração Cósmica (Cosmic Integration) was created.