 John Kennedy (a DJ at London-based radio station Xfm) started to give the band airtime based on a demo which was recorded in the band's shed, and a new demo, recorded at Southern Studios started to get the band recognition from stations like Radio 1, 6 Music and other mainstream radio stations, with both Steve Lamacq and Zane Lowe playing the demo.The band travelled to Malmö, Sweden to record their first album, called "Think Before You Speak", with Per Sunding at Tambourine Studios.It was released 26 March 2007.