 The deal saw Baxters acquire the Primo and Aylmer soup brands and more than double its revenue in Canada.In November 2011, to the surprise of some food manufacturing industry commentators, the company acquired the Fray Bentos range of pies and other canned meat products from Princes Ltd. Princes were forced to sell the brand on competition grounds having acquired it from Premier Foods as part of the purchase of Premier's canned food division.By January 2013 production-line equipment and the manufacturing of Fray Bentos products had been transferred from Long Sutton in Lincolnshire to the Baxters premises in Fochabers.