 Initially Nine FM was not restricted to any content format, but after DuBiel became director, the playlist was tightened because of low ratings and less obscure songs were played.On May 19, 2006, Nine FM started airing "Dance Factory FM" on Saturday nights, which expanded to Friday nights after August 12, 2006.On May 10, 2007, it was announced that "Dance Factory" would be airing weeknights as well.