 Continua was a founding member of Personal Connected Health Alliance which was launched in February 2014 with other founding members mHealth SUMMIT and HIMSS.Continua Health Alliance is an international not-for-profit industry organization enabling end-to-end, plug-and-play connectivity of devices and services for personal health management and healthcare delivery.Its mission is to empower information-driven health management and facilitate the incorporation of health and wellness into the day-to-day lives of consumers.