 In 2007–2008 Elite was dropped from the company title (which was Strauss-Elite) and company-wide branding, remaining a chocolate and coffee brand.Strauss has developed strategic partnerships with Danone, PepsiCo, Haier, São Miguel and Virgin, for the sale of dairy, coffee, water, dips and spreads.The partnership with PepsiCo also created the US-based Sabra Dipping Company, since 2009 the largest hummus manufacturer worldwide.