 Although the paper's name was changed to "Kodak Ektacolor Paper" in 1958, the terminology "Type-C Print" persisted, and has become a popular term for chromogenic prints made from negatives still in use today, with the name "Type-R Print" becoming its reversal film counterpart.Notwithstanding the success of chromogenic prints in the amateur and professional market, it wasn't considered a medium for fine-art photography up to the 1970s.The pioneers in the use of chromogenic prints and in the use of color photography as a whole in fine-art were photographers such as Ernst Haas, which was profiled by the Museum of Modern Art in its first exhibition of color photography in 1962.