 Furst's blog, "The Emergent Fool", explores topics in complex adaptive systems ranging from cancer to economics, psychology, technology and the limits of science.Some of his ideas have been picked up and written about by "Freakonomics" and "New York Times Magazine".In October 2009, Furst wrote about an experiment he and Phil Gordon undertook to invest in the lifetime future income of Furst's brother-in-law, filmmaker Jon Gunn.