 Until just before the end of the century, WJOB continued as a regional staple for local news and information.Personalities Larry Peterson, and later Thurm Ferree, Mike Bonaventura, Greg Doffin and others continued to provide quality local programming for WJOB's audience, just as did Irv Lewin until his 1995 death.As the 1990s drew to a close, however, WJOB foundered soon after M&M Broadcasting, owners for the past 13 years, ceded control of the station to George and Norma Stevens of St. George Broadcasting.