 The Spinning indoor cycling program was developed by South African endurance bicycle racer Johnny Goldberg (known as Johnny G) in the mid-1980s after he was struck by a car while training for a race at night.Goldberg's early Spinning prototypes were targeted toward endurance athletes as a substitute for outdoor bicycle training, and allowed the athlete to train year-round regardless of outdoor weather conditions.In 1993, Goldberg and his business partner, cycling enthusiast John Baudhuin, launched the Spinning indoor cycling fitness program in Santa Monica, California through their business entity Mad Dogg Athletics, Inc.