 The PlayStation 3 added Blu-ray Profile 1.1 support with a firmware upgrade and was used to showcase BD-Live at CES 2008 in January.Content authors have a variety of development strategies available, including the use of traditional Integrated Development Environments (IDEs) like NetBeans or Eclipse, non-programming graphical environments similar to Macromedia Director, or via rendering engines which consume standard data formats such as HTML, XML, or SVG.Having a full programming environment available on every Blu-ray Disc player provides developers with a platform for creating content types not bound by the restrictions of standard DVD.