 The station is currently owned by Tejas Broadcasting Ltd., LLP.On April 17, 2017, KZIP changed their format to regional Mexican, branded as "La Caliente" (format moved from KQFX 104.3 Borger, which began stunting).In addition to the main station on 1310 kHz, KZIP is relayed by an FM translator in order to widen its broadcasts area and to provide listeners with stereo high fidelity sound.