 Ratings in both the Glens Falls area and in the Albany-Schenectady-Troy market where it resides increased with WFFG beating some in-market FM's in the latter and proving to be a threat to that market's powerhouse, WGNA-FM, outrating it in some key suburban towns in Saratoga County.This trend has held up through the several years the station has had a country format.In 2004, Vox Media sold its Glens Falls cluster minus WNYQ (which itself would move into the Albany market in 2006) to Pamal Broadcasting.