 In 2012, Biotherm created Biotherm Water Lovers a charity program to protect the world's water, in association with Sylvia Earle's Mission Blue organization Celebrating its 60th anniversary, the brand launched a new biotechnology platform called "Beauty from the deep" with the ambition to find new molecules in aquatic life.In 2013, Biotherm launches Blue Therapy a range of anti-aging products.American actress and singer Leighton Meester becomes Biotherm global ambassador while Taiwanese Canadian-born actor Eddie Peng starts to appear in Biotherm Homme campaigns in Asia.