 brand and took place on June 27, 2004 at the Norfolk Scope in Norfolk, Virginia.After three years of being produced as a brand-exclusive event, The Great American Bash (2006) was the final Great American Bash event that was brand-exclusive, as WWE announced that PPV events from then on would feature all three brands of WWE.The 2009 event was rebranded as The Bash, as a way to distance the show from its past as part of WCW.