 Beginning July 1, 2015, Estée Lauder Companies is set to lower prices on many of its most popular products in China, affecting all skincare and makeup brands under the company and including Origins, Estée Lauder, Clinique, La Mer, MAC, Bobbi Brown, and Lab Series.The price reduction varies from 11% on the best-selling La Mer facial cream to 23% on an Origins fragrance.As of June 26, 2015, Origins recently opened its first greenhouse concept store in the IFC mall in Hong Kong to envelop its customers in an immersive and personalized space.