 This private development movement had many influences on town planning, and Westwood Highlands established some important influences on the private development planning in the United States.Firstly, in relation to planning and practice, Baldwin and Howell, as mentioned previously, were marketing lots in Westwood Highlands as complete packages and in doing so promoting a lifestyle that was community centric, affordable, and livable.The notion of middle-class residential living was also a large trademark in the promotion of the area.