 "Reinaldo" scored a club record of 255 goals for Clube Atlético Mineiro.He also averaged 1.55 goals per match in the 1977 season—scoring 28 goals in 18 matches— the record average for the Brazilian League, for which Atlético supporters nicknamed him The King ("o Rei", in Portuguese, which also served as a pun on his name).He won eight Campeonato Mineiro titles including six consecutively