 A multiplatform producer examining the virtual world, her project Avatar Secrets chronicles her journey into World of Warcraft in search of real world wisdom was featured in the New York Times, and presented at SXSW where she shared her story and lessons learned.Pringle's creative and scholarly work focuses on the relationship between humans and technology, and fostering a conversation about technology that has less to do with gadgets and apps and more to do with people.Her work features interviews with Ray Kurzweil, Vint Cerf, Sherry Turkle, Clay Shirky, Marvin Ammori and countless others.