 Volunteers sponsored by family, friends, and employers shave their heads or "chop" their ponytails in solidarity with children who typically lose their hair during cancer treatment in order to raise funds.Tim Kenny, John Bender, and Enda McDonnell founded the St. Baldrick's Foundation on July 4, 1999 as a challenge to see how they would give back for their "good fortune in business".The inaugural event was hosted on March 17, 2000 at Jim Prady's Pub in Manhattan, where $104,000 was raised by 19 shavees.