 The exhibition home largely replicated a home previously built at 398 Townline Road in Commack, New York, which had been originally designed by Stanley H. Klein for a Long Island-based firm, All-State Properties – later known as Sadkin enterprises – headed by developer Herbert Sadkin.To accommodate visitors to the exhibition, Sadkin hired Loewy's office to modify Klein's floor plan.Geller supervised the work, which "split" the house, creating a way for large numbers of visitors to tour the small house and giving rise to its nickname, Splitnik, a pun on the Soviet satellite Sputnik.