 The publication self-proclaimed itself the "court jester of the queer press;" it opted for a camp approach to gay lifestyle, talking ironically about popular culture, and parodying other types of magazines.The publication also acted as a showcase for photographers, illustrators, and writers of the queer subculture.It was very popular among the underground queer scene of New York City, and is still considered by many a great embodiment of Manhattan Lower East Side’s and East Village’s LGBT culture of the period.