 To counter the NWA's primary supercard, Starrcade, the WWF created its flagship show, WrestleMania, available on 135 closed-circuit networks.The show was a huge success with Hogan, who won in the main event, going on to appear on the cover of "Sports Illustrated".After the swimsuit issue, it was the magazine's best seller, and following WrestleMania, four WWF programs were among the ten most watched shows on cable television.