 CWA co-promoter Jerry Jarrett then bought out the WCWA and renamed the unified company as the United States Wrestling Association (USWA).Jerry Lawler also took his AWA Title to Jarrett's promotion, and the belt was renamed as the USWA Heavyweight Title.The AWA was able to create a new belt, but the end of 1990, company profits had dwindled so badly that the company went out of business.