 Austin was the top superstar in the company, portraying a foul mouthed beer swilling anti-hero who regularly defied his boss; The Rock became a star for his cocky persona, his many catchphrases and attractive charisma; Mankind gained popularity for enduring extreme pain, performing dangerous stunts renowned among the industry today; the stable D-Generation X was famous for its adult themes and established star, The Undertaker, added to his fame because of his hardcore matches most notably with Shawn Michaels and Mick Foley, his gimmick which many consider to be the greatest in the history of professional wrestling and because of his overall dominance in the period in which he helped to put over new talent like Kane and win 3 world championships in this era.Through the collective success of these characters, the company had finally refocused itself in the 18-25 demographic.By the start of 1999, both shows were consistently getting ratings of 5.0 or higher, and over ten million people tuned in to "Raw" and "Nitro" every week.