 As it grew from a simple beach access made of planks to a midway of concessions, it included The Plunge bathhouse (pictured), Sea Side Studio souvenir photography, the Looff carousel, McGruder salt water taffy, pitch and skill games, pony rides, goat carts, fortune teller, weight guesser and a variety of dark and thrill rides, amusements and attractions large and small.For a short time, the Long Beach Pier and Rainbow Pier both existed, sharing combined shore access at the Pine street incline.Rainbow Pier was actually a horseshoe (rainbow)-shaped breakwater with a roadway constructed along its crest, connecting Pine St. and the Long Beach Pier eastward to Linden.