 The first show to be announced centred on a Masturbate-a-thon held in Clerkenwell, London in August 2006.This was a public mass masturbation event organised to raise money for the sexual health charity Marie Stopes International.A press release from Zig-Zag, the independent production company behind the recording of the event, promised that the film would reveal "if the only things allowed to be stiff in Britain are upper lips".