 Matusalem & Company was founded by brothers Benjamin and Eduardo Camp, who left Spain and settled in Santiago de Cuba in 1872 for the purpose of establishing a rum distillery., The Camp brothers brought with them their knowledge and expertise in the solera system of blending and distillation used in making Spanish cognac and sherry.During the 1950s, the brand was one of the top premium rums in Cuba, competing with Bacardi and Havana Club.having 50% market share.