 A McCormick spokesperson described the number of submissions as "overwhelming".The competition was won by Queensland's Palm Beach State School, who re-recorded the jingle with runners-up Park Ridge Primary School from Victoria.Brisbane advertising agencies named the Aeroplane Jelly jingle one of the best and most recognisable advertisement catchphrases of the past 40 years, a runner-up to Mortein's "Louie the Fly" jingle.