 In 2018 Apple added Juneteenth to its calendars in iOS under official US holidays.In 2020, several American corporations and educational institutions including Twitter, the National Football League, Nike, announced that they would treat Juneteenth as a company holiday, providing a paid day off to their workers, and Google Calendar added Juneteenth to its US Holidays calendar.Also in 2020, a number of major universities formally recognized Juneteenth, either as a "day of reflection" or as a university holiday with paid time off for faculty and staff.