sentences:  In 1972 The club also finished runners up both in La Liga and the domestic cup, losing to Real Madrid and Atletico Madrid, respectively.The most notable players of the 1970s era include Austrian midfielder Kurt Jara, forward Johnny Rep of the Netherlands and Argentinian forward Mario Kempes, who became the La Liga topscorer for two consecutive seasons in 1976–77 and 1977–78.Valencia would go on to win the Copa del Rey again in the 1978–79 season, and also capture the European Cup Winners' Cup the next season, after beating English club Arsenal in the final, with Kempes spearheading Valencia's success in Europe.