sentences:  At the time of their introduction in 2005, the company had intended Chicken Fries to be one of their larger, adult oriented products made with higher quality ingredients than their standard menu items.Additionally, the product further targeted the "snacking" and "convenience food" markets with a specific packaging design that was intended to be easier to handle and fit into automotive cup holders.The product was part of a series of product introductions designed to expand Burger King's menu with both more sophisticated fare and present a larger, meatier product that appealed to 24- to 36-year-old adult males.