sentences:  The new FM station's music format and spoken word programming were to target Kelowna listeners in the 35-to-64-year-old age group.Although the application stated it would continue with a soft vocals and news and information format, the FM transmitter officially signed on at noon on August 17 of the same year with a country music format.The first song on B-103 was Tim McGraw's "I Like It, I Love It".