sentences:  Eagly and Carli found that male researchers reported higher levels of conformity among female participants than did female researchers; the authors speculate that each gender could be implicitly biased towards portraying itself in a positive light, thus leading to actions (e.g., setting up experimental conditions under which males or females may be more comfortable) that might favor one gender over the other.Fashion choices are often impacted by normative social influence.To feel accepted by a particular crowd, men and women often dress similarly to individuals in that group.