sentences:  This lasted over a year until WRBY flipped their format to hot AC and call sign to WUMX, identifying as Mix 102.5.In order to compete with WUMX's popular "Christmix 102.5" holiday programming, WLZW began switching to a Christmas Music format in 2009.Traditionally, WLZW switches on or around Thanksgiving Day and continues with Christmas music until Christmas Day.