sentences:  Thus, publics whose members seek information become aware publics more often than publics whose members do not communicate or who only process information.Information processing can be called “passive communication behavior.” Passively communicating members of a public will not look for information, but they will often process information that comes to them randomly, that is, without any effort on their part.The situational theory of publics originated in James E. Grunig's journalism monograph titled “The Role of Information in Economic Decision Making” in 1966.