sentences:  At that time, CKMP re-launched as simply "90.3 Amp"; while staying as a top 40 station, CKMP adopted a new syndicated format known as "QuickHitz", in which the station played edited versions of songs that had been cut to one-and-a-half to two minutes in length, primarily by removing additional choruses and shortening intros.The station promoted that under the new format, it could play approximately 24 songs per hour with only 9 minutes of commercials—doubling the amount of total music played per-hour.Developed by the Vancouver-based firm Sparknet Communications, CKMP was the first Canadian station to adopt the QuickHitz format full-time—it was first introduced by a station in the United States in September 2013.