sentences:  The logo and branding was similar to CBS Radio's KAMP-FM (from Los Angeles), WNOW-FM (from New York City), WVMV (from Detroit) and Beasley Broadcasting's KFRH (from Las Vegas).The new imaging also featured shorter DJ interruptions and a playlist adjustment to better compete with KSAS.Despite the change, the rise of another rival KWYD had changed the dynamics of the Top-40 wars to take on KSAS directly, and it became evident that Boise could not support three Top-40 stations.