sentences:  The use of color can create atmosphere, grab the attention of by-passers, and attract them to the store.Different colors can trigger different emotional responses.For example, blue can trigger a calm response, green and brown can promote restfulness, warm colours such as red, orange and yellow can initiate exciting, cheerful, friendly, vibrant, simulating reactions, purple can give the impression of elegance and sophistication, while grey colours can give off a depressing, dull feel.